Role
Creative direction
Graphic design
Client
Tele2
Agency
TBWA Studio Neboko
2021 — A new visual identity to make Tele2 more recognisable and fresh again. From now on, Tele2 is fully committed to yellow, the slant as core in the design language and a new design system to keep innovating. The tone of voice is more grown-up but still fun and rebel.
Tele2 merged with T-Mobile NL into Odido in 2023.